free email marketing
roadmap call 

Yup, totally free! You + me for 30 minutes to map out your email marketing strategy. AKA what emails to send & when.




Why free calls?

Because I recognise that to truly see the value of email marketing, you need to see how you can apply it in your own business.

These calls are about having that *lightbulb* moment.

You’ll share about your business, your challenges and your priorities and I’ll map out your ideal email marketing roadmap using my signature 5 Experiences Framework. 

You’ll know exactly what emails and automations you should have setup.

From there, you can decide if you want my support afterwards. No hard sales pitch included. Promise.


what is an email marketing roadmap call?

We'll begin with the end

We’ll define your main business focus and priorities for the immediate future. This is the offer you are wanting to “sell”.

Then we’ll look at who your ideal customer is and identify where they are right now (before hearing about you).

we'll map out the steps

Once we know where your ideal customer is now and where you want to get them, it’s all about filling those gaps.

Utilising my signature framework, we’ll map out the 5 key email experiences that will move your audience from cold leads to raving fans. Mostly using automation.


We'll talk tech

It’s inevitable that this question will come up! After getting to know your business, I’ll be able to make an informed recommendation on the best email marketing software for you.


Select from one of the below:

Klaviyo for Ecommerce

ActiveCampaign Setup



“Ridgy Didge Resources sells teaching resources to Australian teachers. I service a wide variety of clients from Prep through to Grade 6. When I approached Yael I already had an email sequence set up but I wanted to be nurturing my clients better.

My emails weren’t bad, but they weren’t targeting the specific needs of my clients (whose needs and interests were quite varied depending on the grade they taught). Setting up emails and ongoing strategies that targeted the variety of clients I work with to meet their specific needs, has been a huge game changer for me.

Engagement has increased and as a result, sales have increased also because I am ‘feeding’ my clients what they are after.”

Melissa Bagnall

Ridgy Didge Resources

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